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Financial Advisor

Jeff, Grew up in Oswego IL, and graduated from Western IL. University while attending on a football scholarship, Jeff graduated with a degree in finance. After Graduation, he started his career in the insurance and financial services industry. In 1994, he started Prentice Financial Services, Inc. Since he started in the industry, Jeff has a strong commitment to continued education, and believes it shows his commitment to his client’s success. Jeff specializes in working with individuals and business owners who are serious about their financial futures.
Jeff has earned the following designations and Certifications:
Certified Financial Planner Board of Standards Inc. owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™ AND federally registered CFP, which it awards to individuals who successfully complete their initial and ongoing certification requirements.

  • CFP® certification: Certified Financial Planner™, A comprehensive program covering all aspects of Financial Planning. The CFP® certification is one of the most recognized certifications in the industry. To learn more about CERTIFIED FIANCIAL PLANNER Board of Standards Inc. click here to visit their web site.
  • CLU/ChFC: Chartered Life Underwriter and Chartered Financial Consultant. Advance course work in the application of insurance and financial products in the personal, business and estate planning market. To learn about the courses visit the CLU/ChFC web site.
  • CFS: Certified Fund Specialist, coursework in the development and management of investments and portfolio’s
  • Jeff is also a member of various organizations: MDRT: The premier association of insurance and financial professionals. MDRT, is an international organization of the world’s insurance and financial service professionals from 74 countries. Qualifying member 1998,2000,2001,2002, Court of the table for 2003. Click here to learn more about MDRT. PRG: Premier Resource Group: Nationwide network of insurance and financial professionals from around the country with the purpose of sharing ideas in the advance planning markets. BEI: Business Exit planning Institute: An organization dedicated to helping business owners maximize the value of their business, through strategic planning. To learn more about the benefits of exit planning visit FPA: Member Financial Planners Association since 1996 NAIFA: Member National Association of Insurance and Financial Advisors since 1988. SFSP: Member Society of Financial Service Professionals since 1996
  • Jeff lives in Oswego with his wife Ellen and their two daughters Brittany and Stephanie. In his free time he enjoys golf, fishing and hunting.
  • Registered Representative and Investment Advisor Representative of Cetera Advisor Networks LLC

MDRTCertified Financial Planner Board of Standards American College

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Million Dollar Round Table (MDRT) is an independent membership organization of life insurance and financial service professionals. Membership levels are based on commissions, premiums, or fees generated within a year from investment and insurance products. Members must apply annually and pay a fee. Members must be members in good standing of a Professional Association which has met the following criteria: in existence at least 2 years, have 100 or more members, must be a nonprofit organization, must have a code of ethics and an effective means of dealing with breaches of its code. Members must also adhere to the MDRT Code of Ethics. Working with this advisor is not a guarantee of future financial results. Investors should conduct their own evaluation.